Lucy vs ZYN: Our Expert Guide

When it comes to nicotine pouches, Lucy and ZYN are two standout brands that consistently grab attention. With ZYN being one of the first nicotine pouches introduced to the US, how does Lucy stand up to its well-established competitor? We decided to break it down and help you decide which pouch (if any) is best suited for you.

 

Part 1: Flavor Variety

If flavor is your top priority, both brands bring their A game, but in different ways.

Brand Mint Variants Fruity Flavors Other Flavors Unflavored Options
ZYN Cool Mint, Wintergreen, Spearmint, Peppermint, Menthol Citrus Coffee, Cinnamon Smooth, Chill
Lucy Mint, Wintergreen Mango, Apple Ice, Berry Citrus, Apple Cider Espresso, Cinnamon None

 

While both brands offer their own take on classics like Coffee/Espresso and Cinnamon, Lucy pouches go one step further, offering an innovative twist on their flavor range with fusions like Apple Ice and Berry Citrus. If fruit is what you’re after, then Lucy also delivers a more diverse lineup.

 

ZYN may appeal to those who prefer simpler, more traditional options like minty or unflavored pouches. Keep in mind, Lucy’s range also includes Lucy Breakers, which have their own unique approach to flavor enhancement. Each Breakers pouch contains a small capsule that releases a burst of moisture and extra flavor when crushed between your teeth. This adds a dynamic, totally customizable layer to Lucy’s flavors like Mint and Mango, since you’re in control of when that happens.

 

Overview: On paper, ZYN has a slightly larger flavor range than Lucy, but this also includes 2 unflavored options (Chill and Smooth). You’ll find ZYN focusses more on classic nicotine pouch flavors with an emphasis on mint, while Lucy pouches can be generally classified as fruitier and more innovative.

Part 2: Nicotine Strength

When comparing ZYN vs Lucy in terms of nicotine strength, the distinction is clear.

 

ZYN pouches are available in 3mg and 6mg strengths, giving you the flexibility to choose whether you want a Less Intense or Regular nicotine experience.

Lucy, on the other hand, offers a bit more variety with 4mg (Regular), 8mg (Strong), and 12mg (Extra Strong) pouches. It's worth noting that not all Lucy flavors come in all nicotine strengths though, with Lucy Breakers only available in 4mg and 8mg.

Overview: Lucy not only provides stronger pouches to choose from (up to 12mg in some flavors), but more choice than ZYN with 3 options instead of 2. ZYN will suit those looking for a Less Intense or Regular pouch.

Part 3: Pouch Ingredients

Both brands are totally gluten-, sugar- and tobacco leaf-free with a fairly similar composition of fillers, stabilizers, sweeteners, pH-adjusters and flavorings.

The key difference between ZYN and Lucy lies in the type of nicotine they use. Lucy uses 100% lab-made synthetic nicotine, while ZYN derives its nicotine from the tobacco plant.

Part 4: Texture & Feel

The texture and “mouthfeel” of nicotine pouches can make or break the overall experience. So, how do Lucy and ZYN stack up when put to the test?

ZYN pouches are mini and dry, resulting in a comfortable, compact fit and minimal drip during use. Recent updates have made the pouches a bit softer, but they’re still on the drier side, especially when compared to a moist pouch like Lucy.

Lucy is considered one of the softer and more moist brands we stock. In fact, it’s one of their main selling points for quicker nicotine release and absorption. Plus! The moisture level can make their pouches more pliable and easier to park under your lip (so long as producing a little extra saliva doesn’t bother you).

If you’re looking for even more flavor and moisture, you can’t go past Lucy Breakers.

Overview: Lucy has the upper hand if you like moist pouches that tend to release nicotine quicker. ZYN is the better choice if you’d rather a pouch on the drier side, with a more gradual nicotine release and less saliva.

Part 5: Put Your Money Where Your Mouth Is

Price matters, and at Nicokick, we make it easy to compare and get the most out of your nicotine pouches. Here’s a simple breakdown to help you find the best value. Keep in mind that both ZYN and Lucy offer 15 pouches or individual portions per can, which is slightly less than other brands.

 

Brand Price
Lucy -
ZYN -

 

At the time of publication, Lucy nicotine pouches are cheaper than ZYN, but this is subject to factors like the number of cans you purchase and any promotions that are currently running or local sales taxes in your area. Recent shortages of ZYN may mean this is the perfect opportunity to explore what Lucy has to offer.

 

Final Remarks

So, is Lucy better than ZYN? It really depends on what you’re looking for from your pouch.

If you’re in favor of strong, fruity flavors with a quicker nicotine release, then Lucy is a clear winner. If you’re after a smooth, reliable experience and you don’t mind paying a bit extra, then ZYN could be the top contender. 

Here’s a go-to checklist to make sure your choice meets the most important criteria for you.

  • More flavor variety: Lucy
  • Minty pouches: ZYN
  • Fruity pouches: Lucy
  • Unflavored options: ZYN
  • Bigger strength range: Lucy (4mg-12mg)
  • Less drip from pouch: ZYN
  • Quick nicotine release: Lucy
  • More gradual nicotine release: ZYN
  • Lower price: Lucy
  • Most popular: ZYN

Still not sure you’ve found the right pouch? Don't stress. We've got even more guides and reviews over on the Pouch Perfect blog that are here to help narrow down your search. Make sure to check them out and don't forget to leave reviews on the products you like!