on! vs ZYN: Product Comparison  

Have you ever wondered about the differences between ZYN and on!^® nicotine pouches?  

For adult nicotine consumers, there are a number of product features to consider, including  the format of each pouch, how many you get per can, the range of strengths, and selection of flavors.

This Nicokick guide will help clarify how the ZYN and on!^® product lines differ.  

Key Takeaways

Both ZYN and on!^® offer tobacco leaf-free nicotine pouches with their own sub-brands ZYN Ultra and on! PLUS™.
The ZYN range is now available in 4 strengths (3mg-11mg); on!^® has 5 strengths to choose from (2mg-9mg).
Both brands have their own take on mint-, fruit-, and coffee-inspired pouches as well as unflavored options, but ZYN has a bigger range of 21 flavors compared to 8 on!^®varieties.
Both ZYN and on!^® are semi-dry; ZYN Ultra and on! PLUS™ are moist. 
Pouch counts and packaging vary between the product lines.

Both Brands at a Glance

Feature	ZYN	on!
Product Lines	ZYN & ZYN Ultra	on!^®&on! PLUS™
Available Flavors	21	8
Nicotine Strengths	3mg, 6mg, 9mg, 11mg	2mg, 4mg, 6mg, 8mg, 9mg
Pouches per Can	15 (ZYN)	20 (on!^®)
Pouches per Can	20 (ZYN Ultra)	14 (on! PLUS™)
Nicotine Source	Tobacco plant-derived	Tobacco plant-derived
Contains Tobacco Leaf	No	No
Manufacturer	Swedish Match (PMI)	Helix Innovations LLC.

Flavor Assortment

ZYN and on!^®both offer a variety of nicotine pouch flavors with significant overlap.

Exact flavor categories and product selection do, however, differ across their product lines with some exclusive ZYN flavors like Peach and Dragonberry.

ZYN Flavors

ZYN Ultra Flavors

on!® Flavors

on! PLUS™ Flavors

Nicotine Strengths

The amount of nicotine per pouch also differs depending on the product line.

Overall, on!^® offers strengths ranging from 2mg-9mg per pouch, while ZYN ranges from 3mg-11mg per pouch.

Product Line	Available Strengths
ZYN	3mg, 6mg
ZYN Ultra	9mg, 11mg
on!^®	2mg, 4mg, 8mg
on! PLUS™	6mg, 9mg

Nicotine strength is measured in milligrams (mg) per pouch. Please note that a higher nicotine strength does not necessarily mean a better pouch or a better fit for every adult nicotine user; it simply indicates the amount of nicotine per pouch.  

Always review the product packaging before purchasing or using any nicotine product.  

Packaging & Pouch Format

Product specifications also differ between the product lines.  

Both ZYN Ultra and on! PLUS™ are moist pouches compared to the semi-dry format of ZYN and on!^®. 

It’s worth noting that on! PLUS™ has a larger pouch design and therefore only 14 per can compared to ZYN’s 15 and the 20 pouches per can offered by ZYN Ultra and on!^®.

ZYN cans don’t currently have a waste compartment to store used pouches either, while cans of ZYN Ultra, on!^®, and on! PLUS™ have this added convenience. 

Feature	ZYN	on!
Pouches per can	15 (ZYN)	20 (on!^®)
Pouches per can	20 (ZYN Ultra)	14 (on! PLUS™)
Pouch Format^*	Semi-dry (ZYN)	Semi-dry (on!^®)
Pouch Format^*	Slim, moist (ZYN Ultra)	Large, moist, NICOSILK™ (on! PLUS™)

 ^*Adult nicotine consumers may prefer different pouch formats based on factors such as moisture level, pouch size, and mouthfeel.

Ingredients

Both brands contain nicotine along with ingredients commonly used in nicotine pouches, including fillers, stabilizers, pH adjusters, sweeteners, and flavorings.  

Feature	ZYN	on!
Nicotine Source	Tobacco plant-derived	Tobacco plant-derived
Contains Tobacco Leaf	No	No

Refer to the product packaging for a complete ingredients list.  

How to Compare ZYN & on!  

When comparing ZYN and on!^® nicotine pouches, adult consumers should consider the following factors:

Available nicotine strengths   
Flavor selection   
Pouch format   
Pouch count   
Nicotine source   
Type of can

Reviewing the product information on the packaging can help you understand the differences between available products.  

FAQs

ZYN and on!® both offer tobacco leaf-free nicotine pouches, but they differ in terms of their available strengths, flavors, and other product specifications like pouch count and packaging. Both now include a sub-brand in their product range: ZYN Ultra and on! PLUS™.
on!® currently has more strengths to choose from with 2mg, 4mg, 6mg, 8mg, and 9mg options. The ZYN range (including ZYN Ultra) is available in 4 strengths: 3mg, 6mg, 9mg, and 11mg. Note that not all flavors are available in all strengths.
Both brands feature a wide selection of mint-, fruit-, coffee-, citrus- and berry-inspired flavors as well as unflavored options. ZYN has a wider range of 21 flavors compared to on!®’s 8 varieties.
A can of ZYN contains 15 pouches, while ZYN Ultra and on!® each contain 20 pouches per can. on! PLUS™ pouches are slightly larger and therefore fit only 14 per can.
Both brands contain plant-derived nicotine along with fillers, stabilizers, pH adjusters, sweeteners, and flavorings commonly used in nicotine pouches. You should always refer to the product packaging for a complete ingredients list.

Important

The products sold on this site contain nicotine. Nicotine is an addictive chemical that may increase heart rate and blood pressure and pose risks for individuals with certain medical conditions, particularly cardiovascular disease. These products are intended only for adult (21+) current nicotine users and are not for non-users. Sales to persons under 21 are prohibited.  

on! vs ZYN: Product Comparison

Both Brands at a Glance