Nicotine Pouches Strength Guide

Nicotine pouch strength tells you how much nicotine is typically in a single pouch. In the US, most nicotine pouches list strength as milligrams per pouch, making it easier to compare products across brands.

For example: 

• A 6mg nicotine pouch contains 6 milligrams of nicotine in one pouch 
• A 9mg pouch contains 9 milligrams of nicotine—50% more nicotine than a 6mg pouch 
  
  

Some brands also use labels like regular, strong, or extra strong, but these terms are not regulated. The most reliable way to compare nicotine pouch strength is to look at the numerical nicotine content listed on the can. 

Nicotine pouch strength can be presented in a few different ways, which is why reading the fine print matters. 

This is the clearest and most straightforward measurement. It tells you exactly how much nicotine is in one pouch, which makes comparing and finding products that fit your routine quite easy. 

Some brands list nicotine strength as milligrams per gram, which measures nicotine concentration by weight rather than per pouch. This method requires a quick calculation (shown below) to figure out how many milligrams per gram are in your pouch. 

Some nicotine pouch brands use dots, circles, or visual scales on the can to indicate strength. While these indicators can offer a quick reference, they are not standardized across brands.

A three-dot pouch from one brand may contain significantly more or less nicotine than a three-dot pouch from another. Because of this, visual indicators should only be used as a rough guide. The most accurate way to compare different nicotine strengths is to read the printed nicotine amount on the can — specifically the mg per pouch, or by calculating it if only mg/g is listed. 

If a can only lists nicotine strength as mg/g, you can calculate the nicotine per pouch yourself.  

Formula: 
Nicotine (mg/g) × pouch weight (g) = nicotine per pouch

Example: 

• Listed strength: ≈13 mg/g 
• Pouch weight: 0.7 g 
  
  

Calculation: 
13 mg/g × 0.7 g = 9.1 mg per pouch (rounded to 9 mg)

This calculation helps you accurately compare nicotine pouch strength across brands that use different labeling systems. 

Nicotine pouches are available in a wide range of strengths. On Nicokick, products are grouped into four general categories to make browsing and comparison easier.
 

• Less Intense (2–3 mg) 
• Regular (4–6 mg) 
• Strong (7–9 mg) 
• Extra Strong (10–15 mg) 
  
  

Note: Nicokick caps nicotine pouch strength at 20mg per pouch and only carries products that meet defined product and quality standards. 

Flavor does not change the actual nicotine content, but it can affect perceived strength.

For example: 

• Mint or menthol flavors may feel stronger due to a cooling sensation 
• Sweeter or non-mint flavors may feel milder at the same mg level 
• Dry pouches tend to release nicotine more gradually than moist pouches, meaning  a moist pouch can be perceived as stronger due to a faster release of nicotine. 
  
  

This is why two pouches with the same nicotine strength can feel different. 

A nicotine pouches strength guide isn’t about choosing the strongest option — it’s about understanding what nicotine pouch strength works best for you. When you know how strength is measured and how different nicotine strengths compare, making the right choice becomes much easier.